Sell Out In Style

Sell out in style black friday

About Course

Sell Out in Style is a practical, results-first marketing course built to take you from idea to paid-results. Whether you’re a student, career switcher, early-career marketer, or founder, this hands-on program teaches you how to craft real marketing strategies, design irresistible offers, build high-converting campaigns, and execute them end-to-end across organic and paid channels.

You’ll learn how to:

  • Research customers and competitors to find genuine opportunities

  • Write compelling messaging and offers that drive action

  • Map customer journeys and design conversion-focused funnels

  • Choose the right channels and create content that performs

  • Plan budgets, set measurable KPIs, and manage campaign spend

  • Launch, monitor, optimize, and scale campaigns using data-driven methods

Every module is paired with practical exercises and templates. The course finishes with a capstone campaign you’ll plan and launch live — so you leave with a portfolio-ready case study, not just theory.


What this course will do for you

  • Build market-ready skills: Move from theory to practice — learn strategy, copywriting, creative direction, channel selection, budgeting, execution, and analytics.

  • Create and validate offers: Design offers that sell, test them with real audiences, and iterate quickly based on data.

  • Run end-to-end campaigns: Plan, launch, optimize, and scale campaigns across organic and paid channels with measurable goals.

  • Translate results into income: Produce a portfolio-ready capstone (live campaign + report) you can use to land a job, freelance clients, or scale your business.

  • Make smarter decisions with data: Set KPIs, read the right analytics, run A/B tests, and confidently improve ROI.

  • Gain a repeatable playbook: Leave with a step-by-step marketing playbook and templates (briefs, funnels, ad copy, reporting dashboards) you can reuse for future campaigns.

  • Confidence to execute independently: From briefing creatives to optimizing ads, you’ll gain the systems and processes to run campaigns on your own.

What You will learn?

  • Creating Irresistible Offers
  • Marketing Strategies that Sell
  • Building Your Black Friday Website & Landing Pages
  • Handling Black Friday Logistics
  • Post-Black Friday Strategies

Course Curriculum

Introduction

Meet Your Tutor

Module 1

Module 1: Understanding Black Friday in Nigeria

Module 2
  • Building a Black Friday Game Plan
  • Building a Black Friday Game Plan Pt 2
  • Pricing Strategies for Profit
  • Understanding Consumer Pain Points
Module 3
  • Crafting Winning Deals
  • Scarcity Tactics & Cross-Selling and Upselling
Module 4
  • Leveraging Social Media for Black Friday
  • Facebook and Instagram Ads and Email and SMS Marketing
  • Facebook ads outline
Module 5
  • Optimizing Your Website for Conversions and Designing High-Converting Landing Pages
  • Boosting Sales with Reviews and Testimonials
  • Let’s Take a Recap From Module 1-5
Module 6
  • Managing Inventory and Fulfillment
  • Navigating Customer Support and Returns and Refunds
Module 7
  • How to Keep the Momentum Going
  • Analyzing Your Results and Preparing for Christmas Sale
Assignment

Assignment

₦10,000

Course level: Beginner to Advanced

Materials Included

Requirements

Target Audience